April Advertisement Model Brand Reputation Rankings Announced

The Korean Business Research Institute has revealed this month’s brand reputation rankings for advertisement models!

The rankings were determined through an analysis of consumer behavior, using big data collected from March 4 to April 4. The Korean Business Research Institute evaluated the participation, communication, media, and social values of popular advertisement models in order to calculate each star’s total brand reputation index for April.

Lim Young Woong topped this month’s list with a brand reputation index of 2,691,274, marking a 33.57 percent rise in his score since March.

Soccer star Son Heung Min climbed to second place with a brand reputation index of 2,491,928, marking a 65.34 percent increase in his score since last month.

Son Suk Ku shot to third place after seeing a whopping 106.54 percent rise in his brand reputation index, bringing his total score for April to 1,264,899.

Ma Dong Seok similarly jumped to fourth place with a brand reputation index of 891,478, marking an 87.54 percent increase in his score since last month.

Finally, ASTRO’s Cha Eun Woo came in at a close fifth with a brand reputation index of 855,675, marking a 25.61 percent rise in his score since March.

Check out the top 30 for this month below!

  1. Lim Young Woong
  2. Son Heung Min
  3. Son Suk Ku
  4. Ma Dong Seok
  5. ASTRO’s Cha Eun Woo
  6. IU
  7. Gong Yoo
  8. LE SSERAFIM
  9. SEVENTEEN
  10. BTS
  11. TWICE
  12. IVE
  13. Kim Go Eun
  14. Lee Chan Won
  15. Yoo Jae Suk
  16. Ryu Hyun Jin
  17. NewJeans
  18. Lee Jung Jae
  19. Lee Byung Hun
  20. aespa
  21. Kim Jong Kook
  22. Lee Hyori
  23. Jun Ji Hyun
  24. Kim Ho Joong
  25. RIIZE’s Wonbin
  26. NCT
  27. Kim Yuna
  28. BLACKPINK
  29. Lee Seo Jin
  30. Girls’ Generation’s YoonA

Watch Son Suk Ku and Ma Dong Seok in their hit film “The Roundup” with subtitles on Viki below:

Watch Now

And check out Cha Eun Woo’s drama “A Good Day to Be a Dog” below!

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