June Boy Group Brand Reputation Rankings Announced

Jun 08, 2024

The Korean Business Research Institute has revealed this month’s brand reputation rankings for male idol groups!

The rankings were determined through an analysis of the consumer participation, media coverage, interaction, and community indexes of various boy groups, using big data collected from May 8 to June 8.

SEVENTEEN continued their reign at the top of the list this month with a brand reputation index of 4,574,712. High-ranking phrases in the group’s keyword analysis included “CARAT,” “Billboard,” and “fan meeting,” while their highest-ranking related terms included “prove,” “donate,” and “perform.” SEVENTEEN’s positivity-negativity analysis also revealed a score of 93.62 percent positive reactions.

BTS jumped to second place with a brand reputation index of 4,094,611, marking a 68.64 percent increase in their score since May.

Meanwhile, TWS took third place for June with a brand reputation index of 2,448,845.

ATEEZ came in at a close fourth with a brand reputation index of 2,257,777, marking a whopping 111.27 percent rise in their score since last month.

Finally, Stray Kids rounded out the top five with a brand reputation index of 1,746,829, marking a 3.72 percent increase in their score since May.

Check out the top 30 for this month below!